Nifty Labs
Branding
Creating a quirky logo and renewing our appreciation of the word 'nifty'!
A clear brief from a client can make such a difference to the efficiency of a project, particularly logo designs. Occasionally a customer has a specific thing in mind and that's just the way we need to go, in this case the brief was clear and simple "I want a logo like the Futurama logo".
Thorough research was required. And after watching 3 seasons we finally knuckled down and did some design ;) Working on bespoke letterforms that mimicked a 50's sci fi style ticked the Futurama box. We then incorporated a colourful offset effect to give the brand it's own unique spin and styling to carry across all platforms.
Thorough research was required. And after watching 3 seasons we finally knuckled down and did some design ;) Working on bespoke letterforms that mimicked a 50's sci fi style ticked the Futurama box. We then incorporated a colourful offset effect to give the brand it's own unique spin and styling to carry across all platforms.
